Company Name: AAA-The Auto Club Group Services: Roadside assistance, insurance, travel planning, financial services, and automotive support. Target Audience: Vehicle owners and travelers seeking convenience and safety. Unique Selling Proposition (USP): Comprehensive membership benefits offering peace of mind through extensive roadside assistance and discounts across various services, making travel and vehicle ownership more enjoyable and secure. The Auto Club Group is the second-largest AAA club, serving over 13 million members across North America[2][3].