Active International is a corporate trade leader that helps companies maximize asset value, increase return on ad spend, and generate funding for unbudgeted expenses. They offer services in media buying, corporate trade, and barter, leveraging incremental value in quality properties and services. Their target audience includes large and small brands and agencies seeking higher ROI. The unique selling proposition is their ability to provide independent, unrivaled media industry insights, enabling clients to achieve more value from existing assets and investments[1][3][5].