Addiko Bank Hrvatska offers financial services to consumers and SMEs in Croatia. Their services include consumer loans, SME loans, digital banking solutions like Addiko Mobile and Addiko Business Mobile, which provide secure and efficient payment options. The bank targets individuals and small to medium-sized enterprises. Its unique selling proposition is its focus on digital transformation and innovative lending solutions, particularly through end-to-end digital processes and partnerships, making it a leader in consumer and SME banking in Central and South-Eastern Europe.