Addiko Bank Slovenija is part of the Addiko Group, a specialist banking group focusing on consumer and SME banking in Central and South-Eastern Europe. They offer services such as unsecured personal loans, working capital loans, payment services, and transaction accounts. Their target audience includes consumers and SMEs. The unique selling proposition is their standardized banking products and focus on growing consumer and SME lending activities, providing a superior customer experience through efficient digital channels and a prudent risk approach[1][2][3].