AFS Training & Consultancy is a veteran-owned company specializing in training for professionals in the police, defense, security, and risk sectors. They offer industry-recognized qualifications and focus on student success. Their services include training in operational roles, risk management, and essential life-saving skills like first aid and CPR. The target audience is primarily public and private sector professionals. The unique selling proposition is their commitment to excellence and personalized support, ensuring graduates are job-ready with real-world applicable skills. They have been a Registered Training Organisation (RTO) since 1994[3].