AIR Communities is a Real Estate Investment Trust (REIT) that owns and operates high-quality apartment communities across the U.S. They focus on delivering exceptional resident experiences through professional management and customer satisfaction. Their services include property management and leasing, emphasizing resident selection, satisfaction, and retention. The target audience is individuals seeking luxury apartment living in major markets like Boston, Los Angeles, and Miami. Unique Selling Proposition (USP): AIR Communities' "AIR Edge" combines innovative property management with a focus on resident satisfaction, offering a superior living experience. They also prioritize corporate responsibility and sustainability.