Allerton is an integrated social care, housing, and development company. They offer tailored support packages and property development services, focusing on quality, design, and sustainability. Their target audience includes individuals seeking social care and housing solutions. The unique selling proposition is their person-centered approach, where they prioritize individual needs and provide customized support. This approach aligns with their mission to enable everyone to live in a home they love, making them stand out in the sector[2][4].