Altra Federal Credit Union is a not-for-profit, member-owned financial institution offering a wide range of services including personal and business loans, home mortgages, investments, and online banking solutions[1][2]. Their target audience includes individuals and businesses in areas where they have branches, with eligibility based on location, employment, or affiliation[1]. Altra's unique selling proposition is its member-centric approach, providing personalized financial guidance and services to help members prosper[1]. They emphasize community involvement and offer convenient digital banking options, making them a preferred choice for those seeking personalized financial services[2].