Antidote Health is a virtual-first Health Maintenance Organization (HMO) offering affordable and accessible health insurance plans, primarily in Arizona and Ohio. They provide 24/7 virtual care, low to no copays, and $0 medication benefits. Their services include telehealth, telemedicine, and discounted specialist referrals. The target audience is individuals and families seeking affordable healthcare. The unique selling proposition is their virtual-first approach, integrating technology to make healthcare more convenient and accessible, with a mission to make quality healthcare a basic human right[1][2][3].