Appeal PR is a public relations and digital marketing consultancy based in Harrogate, Yorkshire. They specialize in delivering cost-effective campaigns through traditional media and online strategies. Their services include content creation, media relations, and digital marketing. The target audience appears to be businesses seeking to enhance their media presence and brand profile. The unique selling proposition (USP) of Appeal PR is their in-depth understanding of the media and business sectors, allowing them to effectively raise client profiles and generate commercial benefits through strategic PR campaigns[3].