ApplePie Capital is a franchise crowdfunding platform that democratizes access to capital for franchise businesses. It offers a proprietary loan product called ApplePie Core, designed specifically for franchisees. The company partners with franchisors to provide financing options for new and existing franchisees, leveraging technology to streamline the process. ApplePie's target audience includes franchise brands and their entrepreneurs. Its unique selling proposition is creating a simple online experience that lowers barriers to entry and unlocks capital for deserving entrepreneurs, providing growth-oriented capital solutions with over $500 million in commitments from investors[1][3][5].