Ascot Lloyd is a leading UK independent financial advice (IFA) firm, offering comprehensive services including wealth management and corporate benefit solutions. They manage 10 billion in funds and serve over 57,000 clients. Their target audience includes individuals and businesses seeking financial planning. Ascot Lloyd's unique selling proposition is its client-centric approach, strong brand, and ability to deliver both organic and inorganic growth through strategic acquisitions and technological investments. They focus on sustainable options and digital solutions, enhancing their client offerings[1][3].