Atlantic Union Bank is a regional bank based in Richmond, Virginia, offering a wide range of financial services including checking and savings accounts, business loans, and wealth management. It operates in Virginia, Maryland, and North Carolina. The bank's target audience includes individuals and businesses seeking personalized banking experiences. Its unique selling proposition is a commitment to customer-focused service, leveraging technology to enhance banking while maintaining a personal touch. This approach aligns with its values of being caring, courageous, and committed to enriching the lives of the communities it serves[1][3][5].