Atlanticus Holdings Corporation is a financial technology company offering consumer-based financial products and services. Their services include credit cards, retail credit, patient financing, and dealer solutions under brands like Fortiva and Aspire. They target everyday consumers, particularly those with limited financial resources. Atlanticus' unique selling proposition is its use of proprietary analytics and technology to provide inclusive financial solutions, enabling bank partners to offer fair credit products to underserved populations. This approach helps consumers manage financial needs while offering merchants and partners enhanced sales opportunities through streamlined financing options[1][2][3].