AVIXA is the Audiovisual and Integrated Experience Association, a non-profit organization founded in 1939. It serves as a global hub for the audiovisual industry, offering standards development, certifications (CTS, CTS-I, CTS-D), training programs, and trade shows like InfoComm and Integrated Systems Europe. AVIXA's target audience includes manufacturers, integrators, and professionals in over 80 countries. Its unique selling proposition is fostering integrated AV experiences that enhance communication and user experiences, while promoting industry growth and inclusivity through initiatives like the AVIXA Foundation.