BALFIN Group is a leading investment entity in the Western Balkans, operating in 11 countries across various sectors such as real estate, retail, banking, tourism, energy, logistics, and education[1][2]. They offer diverse services including retail management, real estate development, and financial services[3][5]. Their target audience includes international companies seeking investment opportunities in the region. The unique selling proposition of BALFIN Group is its ability to combine international standards with local expertise, fostering a strong corporate culture focused on environmental, social, and governance (ESG) initiatives[1][3].