Bertelsmann BKK is a statutory health insurance fund based in Gutersloh, Germany. It offers comprehensive health insurance services, including preventive check-ups and alternative healing methods, to employees, their families, and self-employed individuals. The fund operates digitally to provide easy access to services. Target Audience: Employees and their families, as well as self-employed individuals in various German states. Unique Selling Proposition (USP): Bertelsmann BKK's modern digital infrastructure and customer-oriented approach, focusing on work-related health prevention, set it apart from other health insurance providers.