Bionic (http://www.bionic.co.uk) is a UK-based company that combines smart technology with human expertise to provide business essentials like energy, insurance, broadband, and finance solutions. They cater to small and medium-sized enterprises (SMEs), helping them find the best deals and manage business operations efficiently. Their unique selling proposition is the use of technology to streamline comparisons and switches, offering personalized services with transparency and no hidden costs. Bionic's target audience includes British businesses seeking cost-effective solutions for their daily operations.