The Cambodia Microfinance Association (CMA) is a non-profit organization dedicated to ensuring the prosperity and sustainability of Cambodia's microfinance sector. It facilitates microfinance operations, strengthens communication with authorities and investors, and promotes financial inclusion. CMA serves microfinance institutions and the broader Cambodian population, particularly rural and underserved communities. Its unique selling proposition is its commitment to sustainable and inclusive finance, aligning with global development goals and supporting initiatives like green finance and financial literacy. CMA's services include networking, conflict resolution, and access to new technologies and funding[1][2][3][4].