Canandaigua National Bank & Trust offers a wide range of financial services, including banking, trust, investment, and insurance. They provide checking accounts, credit and debit cards, loans, and other banking services. Their target audience includes individuals and businesses in the Rochester and Finger Lakes area of New York. The bank's unique selling proposition is its personalized customer service and community involvement, offering a more intimate banking experience compared to larger corporate banks. This focus on local relationships and tailored financial solutions sets them apart in their region.