CareOregon is a nonprofit health insurance provider serving low-income Oregonians through the Oregon Health Plan and Medicare Advantage plans. They offer physical, dental, mental health, and substance use treatment services. Their target audience includes Oregon Health Plan members and Medicare Advantage beneficiaries. CareOregon's unique selling proposition is its focus on total health, community engagement, and advocacy for health equity, making quality care accessible to all Oregon residents regardless of income. They partner with community organizations and providers to enhance health outcomes and support vulnerable populations[1][3][5].