The Centre for Disaster Protection helps countries manage disaster risks by enhancing pre-disaster planning and financial arrangements. They offer risk analysis, policy solutions, and risk financing strategies to support governments and organizations in preparing for disasters. Their target audience includes governments, humanitarian agencies, and private sector entities. The company's unique selling proposition is its focus on impartial advice and innovative risk financing to ensure that disaster costs are covered with money, not lives and livelihoods, promoting equitable disaster risk management[1][3][4].