Company Overview: The Canadian Imperial Bank of Commerce (CIBC) is a multinational banking and financial services corporation headquartered in Toronto, Canada. It was formed in 1961 through the merger of the Canadian Bank of Commerce and the Imperial Bank of Canada[1]. Services Offered: CIBC provides a wide range of financial services, including: - Personal Banking: Offers accounts, overdraft protection, credit cards, loans, mortgages, investments, retirement planning, and insurance[3]. - Small Business Banking: Includes cash management, merchant services, accounts, credits, trade finance, and foreign exchange[3]. - Commercial and Corporate Banking: Provides business solutions, global investment banking, and management[3]. - Wealth Management: Offers services for high and ultra-high net worth individuals and families[3]. - Capital Markets: Provides M&A advisory, debt and equity financing, corporate banking, trading, hedging, and research[5]. Target Audience: CIBC serves individuals, small and medium-sized enterprises (SMEs), corporations, and high net worth individuals across North America, the Caribbean, Asia, and Europe[1][3]. Unique Selling Proposition (USP): CIBC's USP lies in its ability to offer tailored financial solutions with a strong focus on building long-lasting relationships and providing innovative digital banking services. It also emphasizes community involvement and sustainability, making it a trusted partner for both personal and business clients[2][4].