CLAC (Christian Labour Association of Canada) is a Canadian labour union founded in 1952, based on Christian social principles. It represents over 58,000 workers across sectors like construction, healthcare, and food industries. CLAC offers collective bargaining, training, and benefits such as health insurance and retirement plans. Its unique selling proposition is its focus on mutual respect and partnership between employers and employees, promoting a non-adversarial approach to labour relations. The target audience includes workers seeking a collaborative union environment. CLAC's services emphasize dignity, justice, and stewardship in the workplace[1][5].