CoinJar is a centralized digital currency exchange founded in 2013, offering services for buying, selling, and storing cryptocurrencies. It caters to both individual and institutional clients, providing tools for portfolio diversification and market access. CoinJar supports over 60 cryptocurrencies and offers services like instant transfers and cryptocurrency-linked payment cards. The company operates in Australia and the UK, targeting users interested in cryptocurrency trading. Its unique selling proposition is making cryptocurrency accessible through user-friendly platforms and innovative financial products like the CoinJar Card, which enables instant conversion of cryptocurrencies to fiat currencies.