Cornerstone Community Federal Credit Union is a nonprofit financial cooperative serving Niagara and Erie counties. They offer banking services, loans, mortgages, credit cards, and more. Their target audience includes individuals who live, work, worship, or volunteer in these areas. The unique selling proposition (USP) is providing personalized service as a member-owned institution, offering competitive rates and a focus on community involvement and financial security. They prioritize cybersecurity and member financial success, positioning themselves as a local alternative to traditional banks with a strong community focus[2][3][4].