CPA Ontario is the regulatory body for Chartered Professional Accountants in Ontario, ensuring high standards of integrity and expertise. They serve 100,000 members and 21,000 students, supporting their professional development in public accounting, business, finance, and more. Services include qualification programs, professional development, and regulatory oversight. Their unique selling proposition is protecting the public interest by enforcing professional conduct and standards, making them a trusted authority in the accounting profession. Their target audience includes CPAs, students, and firms in Ontario.