EHI Retail Institute is a scientific organization serving the retail industry. It includes over 800 members from international retail companies, associations, manufacturers, and service providers[2][3]. EHI offers research on future retail trends, organizes conferences and working groups, operates a publishing house, and partners with Messe Dusseldorf for EuroShop[3]. Their target audience includes retail businesses and related industries. The unique selling proposition is their comprehensive research and networking opportunities tailored to the retail sector, providing valuable insights and solutions for industry challenges.