Ennismore is a creative hospitality company founded by Sharan Pasricha in 2011. It offers unique properties and experiences through a global collective of entrepreneurial brands, focusing on lifestyle, immersive resorts, and iconic luxury venues. Ennismore operates over 170 hotels across 35 countries, with brands like The Hoxton and Rixos. Its target audience ranges from budget-conscious travelers to luxury seekers. The unique selling proposition is its emphasis on innovation, community-driven experiences, and a diverse brand portfolio, allowing guests to explore new destinations and cultures. Ennismore's joint venture with Accor enhances its global reach and offerings[1][3][5].