EQ Accountants operates under two distinct entities: EQ Accountants Limited and EQ Chartered Accountants. EQ Accountants Limited is a private limited company based at Gatwick Airport, offering accounting and auditing services[1][3]. EQ Chartered Accountants, on the other hand, is a prominent Scottish firm providing comprehensive accounting, taxation, and business advisory services, particularly specializing in the rural sector[4]. Their unique selling proposition is their deep understanding of clients' needs, especially in the agricultural sector, and their commitment to building trusted relationships beyond financial services[4]. Their target audience includes businesses and individuals seeking personalized financial management.