Exact is a Dutch software company founded in 1984, specializing in cloud-based business software for small and medium enterprises (SMEs). They offer solutions in accounting, ERP, HRM, CRM, and industry-specific software for sectors like manufacturing and construction. Exact's target audience includes SMEs and accountants, primarily in the Benelux region but also globally. Their unique selling proposition is providing integrated, user-friendly software that automates business processes, enabling informed decision-making and efficient operations. This focus on comprehensive business insights and automation sets them apart as a market leader in business software solutions.