Financial Reporting & Assurance Standards Canada (FRAS Canada) is an organization that oversees and supports the development of accounting, auditing, and sustainability standards in Canada. It ensures fairness and transparency in financial and non-financial reporting for public and private companies, not-for-profits, and government entities. FRAS Canada's unique selling proposition is its role in maintaining independent standard-setting processes, providing a framework for credible and trustworthy financial reporting. Its target audience includes financial statement preparers, auditors, regulators, and sustainability professionals. Services include standard-setting guidance and resources for compliance with Canadian standards.