The Financial Services Compensation Scheme (FSCS) is a UK statutory fund that protects consumers of authorized financial services firms. It offers compensation if a firm fails or cannot pay claims. Services include protection for deposits (85,000), investments, pensions, mortgages, and insurance (90% coverage). The target audience includes individuals, small businesses, and charities. The unique selling proposition is providing a safety net that maintains financial stability and confidence in the UK financial system, ensuring that consumers' financial losses are mitigated in case of institutional failures. The FSCS is funded by levies on financial firms and is free for consumers[1][3][4].