First In Families of North Carolina (FIFNC) supports individuals and families with developmental disabilities or traumatic brain injuries to achieve self-defined wellness goals. They offer tailored support, such as acquiring goods and services, connecting to vocational opportunities, and planning for the future[1][3][4]. Their target audience includes families with a member having a developmental disability, living in a home, and meeting financial eligibility criteria[1][4]. The unique selling proposition is their community-driven approach, leveraging local resources and encouraging reciprocity among families[3][4].