Fundrise is a financial technology company offering an online investment platform for real estate and venture capital. It provides access to private real estate and startup investments through various plans: Supplemental Income, Balanced Investing, Long-term Growth, and Venture Capital. The platform is open to non-accredited investors with a low minimum investment of $10. Target Audience: Long-term investors seeking diversification outside traditional stocks and bonds. Unique Selling Proposition: Low investment barriers and diversified real estate and venture capital access for all investors, not just accredited ones[1][3][5].