Gabe's is an off-price department store chain offering top brands at discounted prices, often up to 70% off department store prices. Founded in 1961 in Morgantown, West Virginia, Gabe's operates over 131 stores across 20 states. Their services include a wide range of products such as fashion, footwear, home goods, and pantry items. The target audience is budget-conscious consumers seeking value. The unique selling proposition is providing exceptional customer value through deep discounts on popular brands, making it a go-to destination for savvy shoppers. Gabe's also acquired Old Time Pottery in 2023 to expand its home merchandise offerings[1][3][4].