Galicia Seguros is part of Grupo Financiero Galicia and Banco Galicia, specializing in personal and property insurance. They offer a range of services including life, auto, home, and business insurance[3][4]. Their target audience includes individuals, families, and small to medium-sized enterprises (SMEs)[3][5]. The unique selling proposition of Galicia Seguros is its comprehensive coverage and simple service, focusing on customer needs and digital transformation[4][5]. This approach allows them to provide personalized insurance solutions, enhancing customer experience and trust.