The Georgia Municipal Association (GMA) is a voluntary, non-profit organization founded in 1933, representing 536 cities in Georgia. It provides legislative advocacy, educational services, employee benefits, and technical consulting to its members. GMA's mission is to enhance municipal governments by offering tools and leadership for innovation and effectiveness. The target audience includes city officials and governments. GMA's unique selling proposition is its comprehensive support system tailored specifically for municipal governments in Georgia, fostering collaboration and improvement in local governance.