goCaution is a leading provider of digital rental guarantees, allowing tenants to rent without traditional cash deposits. They offer a simple, customer-friendly service that provides financial freedom for tenants and security for landlords, all without paperwork[1][3]. Their target audience includes tenants and landlords seeking efficient rental deposit solutions. The unique selling proposition is the ability to replace traditional deposits with affordable insurance, starting from 94.50 CHF per year, thereby freeing up funds for other uses[3]. This approach emphasizes simplicity and financial flexibility, making it attractive to those looking for modern alternatives to traditional rental deposits.