gowago.ch is a Swiss fintech company offering car leasing solutions with an end-to-end online customer journey. They provide access to over 5,000 cars, allowing customers to compare and order vehicles directly online. Their All-in-one service includes all costs in a single monthly payment, simplifying car financing. The target audience is Swiss drivers seeking hassle-free car leasing. The unique selling proposition is the all-inclusive, transparent, and digital car leasing experience, leveraging AI for a seamless customer journey. This approach makes car financing simpler and more accessible, setting them apart in the market[1][3][4].