GrayMatter Software Services Pvt Ltd is a data science and analytics firm founded in 2006, headquartered in Bangalore. They provide big data, analytics, and data science solutions across multiple industries, including airports, finance, and manufacturing[1][2][3]. Their services include data modernization, analytics & insights, and digital transformation[1]. Key products include Airport Analytics (AA+), Finance Analytics (FA+), and SmartLot for parking management[1][3]. Their unique selling proposition lies in industry-specific, KPI-driven analytics products that leverage best-in-class technology and domain expertise[3]. Their target audience includes organizations seeking data-driven insights for operational improvement.