Guaranteed Irish is a not-for-profit membership organization that champions businesses rooted in Ireland, supporting local jobs and communities. It offers integrated communication campaigns, networking opportunities, and lobbying services to its over 2,000 members across various sectors[1][3][5]. The organization's unique selling proposition is its 'G' symbol, recognized by nearly three-quarters of Irish consumers, which signifies trust, provenance, and sustainability[1][3]. Guaranteed Irish targets homegrown and international businesses in Ireland, promoting them as better choices for local communities[4][5]. Its services help businesses enhance their brand reputation and contribute to a sustainable Irish economy.