GVV Versicherungen operates in the insurance industry, comprising GVV Kommunal and GVV Direkt. GVV Kommunal offers tailored insurance solutions for municipalities, municipal companies, and savings banks. GVV Direkt positions itself as a responsible direct insurer, focusing on understanding individual needs. Their services include various insurance products such as liability, property, and cyber insurance. The target audience includes both public and private sectors. The unique selling proposition is their personalized approach to insurance, emphasizing understanding and meeting individual needs effectively. This approach sets them apart in providing customized insurance solutions.