HDFC Limited was India's largest housing finance company, now merged with HDFC Bank. It offered housing loans, life insurance, general insurance, asset management, and education loans. HDFC catered to individuals and corporations, focusing on middle-class homebuyers. Its unique selling proposition was pioneering housing finance products with flexible repayment options, emphasizing transparency and customer-centric services. The merger with HDFC Bank expanded its financial offerings and customer reach, leveraging the bank's extensive network[1][3][5].