The Healthcare Insurance Reciprocal of Canada (HIROC) is a non-profit insurance reciprocal providing liability insurance to healthcare organizations across Canada, including hospitals and nursing homes[1][3]. HIROC offers comprehensive risk management services, legal defense, and financial compensation for claims[1][3]. Their target audience includes healthcare facilities and professionals. HIROC's unique selling proposition is its collective risk-sharing model, which enhances financial stability and provides a united front against legal challenges[1][3]. They also advocate for healthcare interests and promote best practices in patient safety and risk management[1][5].