Homeprotect Home Insurance specializes in providing insurance for unique properties and circumstances, such as unoccupied homes, holiday homes, and listed buildings. They offer tailored policies underwritten by AXA, including buildings, contents, and landlord insurance. Their target audience includes individuals with non-standard properties or complex insurance needs. Homeprotect's unique selling proposition is its ability to offer flexible, specialized coverage for underserved markets, combined with a user-friendly online quoting system and excellent customer service. This allows them to cater to a wide range of customers, including those with financial difficulties or convictions[1][2][3].