Housing Finance Bank (HFB) is a commercial bank in Uganda, primarily involved in mortgage banking. Founded in 1967, it became a fully licensed bank in 2008. HFB offers mortgage loans, savings deposits, and other banking services. Its target audience includes individuals and families seeking housing finance. The bank's unique selling proposition is its dominance in the Ugandan mortgage market, holding approximately 60% of all mortgage accounts. HFB emphasizes customer service and innovation, making it a leader in providing accessible housing finance solutions[1][3][5].