IG Wealth Management is a Canadian leader in personal financial products and services, dedicated to building lasting client relationships. They offer a comprehensive range of investment products, financial services, insurance, and mortgages. Their services include retirement optimization, tax planning, estate planning, and cash management. The target audience is individuals seeking personalized financial planning. The unique selling proposition is their integrated financial planning approach, combining human advice with world-class asset management to craft personalized strategies that evolve with clients' needs, providing financial confidence and security[3][4][5].