Innovative Banking Systems (IBS), based in Kiev, Ukraine, specializes in providing technology solutions for financial institutions and retailers in Ukraine and Moldova. Their services include cash automation solutions such as ATMs, self-service equipment, and cash management systems. IBS focuses on helping banks and retailers automate cash handling, enhancing efficiency and customer service. Their unique selling proposition is the comprehensive range of cash handling solutions tailored to local market needs, combined with strong technical support and maintenance services. The target audience includes prominent banks and retailers in Ukraine and Moldova[4].