Insular Life Assurance Co., Ltd. (InLife) is the first and largest Filipino life insurance company, offering individual and group life, health, education, and retirement insurance plans. It also provides general insurance, banking, healthcare, lending, and investment services through subsidiaries and affiliates. InLife targets Filipino families, aiming to empower them with financial security. Its unique selling proposition is being a mutual company, owned by policyholders, and its commitment to innovation and customer-centric strategies, such as the "Purpose before Profits" initiative, which focuses on delivering value to customers while prioritizing social responsibility and community development.